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Recommended
Reading
My Top 4
Picks
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Secret
of the Ages
Robert
Collier
This
book is a timeless classic!! Robert Collier presents
profound truths in as clear a language as possible. It
is a life changing experience, and I recommend it
wholeheartedly. He teaches us the true miracle working
power in our mind, and provides us with a clear guide to
reaching your Higher Potential!!
Superb book!
Purchase
from Amazon
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The
E-Myth Revisited
Michael
Gerber
The second compulsory
read for my clients. Why most small businesses fail
and what to do about it. A paperback that you can read
in a weekend but will change your business life
forever. Great simplicity and wisdom about delegation
and systems. Always popular. Great on cassette tape as
well.
Purchase
from Amazon
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Rich
Dad, Poor Dad
Robert Kyosaki &
Sharon Lechter
One of those
books that you wish you had read 25 years earlier,
it’s about how to make money work for you instead of
spending your life working for money.
A weekend
paperback which, like Gerber’s E-Myth,
can profoundly change your thinking.
Purchase
from Amazon
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Get
Clients Now
CJ
Hayden
Get
Clients Now: A 28-Day Marketing Program for
Professionals and Consultants, lays out a very precise marketing and sales
system actually designed to be completely customized for
optimal effectiveness by anyone in the service industry.
Purchase
from Amazon
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Clear
Intention (Getting clear on what you want)
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The
Dynamic Laws of Prosperity
Catherine
Ponder
Catherine
Ponder wrote this in the middle of a recession in 1962.
She boldly unveiled a path to wealth that anyone could
follow. She reveals the secrets of prosperous thinking
in her dynamic laws, and presents a system that can take
you to financial independence, happiness and health.
"Persistence is the keynote to realizing your
heart's desires and to maintaining them," she
wrote.
Purchase
from Amazon
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The
Power of Intention
Wayne
Dyer
The
Power of Intention is a comprehensive approach to
changing your conscious and unconscious intentions to
manifest an abundant life. Dr. Dyer gives over 100
individually unique steps to reach a state of
consciousness that will bring fulfillment of your
dreams.
Purchase
from Amazon
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The
Attractor Factor
Joe
Vitale
In
this book, Dr. Vitale summarizes the wisdom of many
masters, synthesizes it with his own hard-earned
observations and wisdom, and ends up with a great little
spiritual handbook for achieving greatness - however you
determine greatness. Whether it's fame, riches, or
simply happiness and satisfaction, Joe's book offers a
unique and clear path for achieving your fondest
goals.
Purchase
from Amazon
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Ask
and It is Given
Jerry
and Esther Hicks
This
book is easy to understand and apply to your life. Ask
and it will be given you, there is no end to abundance.
Don't be afraid to ask. You will not be taking away from
anyone else. Your happiness and joy in getting what you
want will increase the positive energy of the whole
planet (universe). Your abundance and mine will help to
create a better world for all. Ask and it will be given
you and you will be helping others get the happiness
they were meant to have, also. You may think you are
asking and not receiving, but if you are focusing on the
negativity of what you don't have instead of focusing on
how wonderful it will be when you get it you are asking
in a counterproductive manner. Read this book. It will
make you glow.
Purchase
from Amazon
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Secrets
of the Millionaire Mind
T.
Harv Eker
A
witty pep talk for wealth-seekers is delivered by
someone who's still amazed he's a millionaire. This book
should shake even the most entrenched negative thinkers
out of their easy chairs. Eker is bursting with energy
and the need to teach you, and you, and yes, you, how to
increase your wealth and quality of life by emulating
his methods, which, oddly enough, are similar in many
ways to methods taught for centuries about
self-improvement. The good news is this stuff is worth
repeating as we tend to forget to maintain our momentum.
Eker also imbues his lessons with easy-to-remember
self-motivating techniques.
Purchase
from Amazon
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Think
and Grow Rich
Napoleon
Hill
There
are several versions of Think and Grow Rich on the
market. None comes close to matching this one. Not only
does it restore much material that apparently was in the
original book but is omitted in other versions, it also
has a lot of new features that are extremely useful and
valuable, such as an index, biographical information
about Napoleon Hill that I have never seen elsewhere, a
great index, and complete explanations of certain
aspects of Hill's philosophy that I always found
somewhat difficult to understand. The book even tells
you where Hill is buried (in South Carolina) and offers
a wonderful interpretation of how the gravesite and its
surroundings are symbolic of his whole life. I also
found helpful an article about "success
literature" written before and during Hill's time.
It put Think and Grow Rich in perspective. All of the
components and techniques of Napoleon Hill's great
philosophy of success are still in the book (and if you
apply them, you WILL find success), but it is these new
features that really make it so outstanding.
Purchase
from Amazon
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Getting
Rid of Negative Intention
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Loving
What Is
Byron Katie
Known
simply as "The Work," Byron Katie's methods
are clean and straightforward. The basis is a series
of four questions addressed to your own lists of
written assumptions. Whether you're angry with your
boss, frustrated with your teen's behavior, or
appalled at the state of the world's environment,
Katie suggests you write down your most honest
thoughts on the matter, and then begin the
examination. Starting with, "Is it true?"
and continuing with explorations of "Who would
you be without that thought?" this method allows
you to get through unhelpful preconceptions and find
peace. An integral part of the process is
"turning the thought around," and at first
this can seem like you're simply blaming yourself for
everything. Push a little harder, and you'll find a
very responsible acceptance of reality, beyond
questions of fault and blame.
Purchase
from Amazon
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Create
an Action Plan
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InfoGuru
Marketing Manual
Robert
Middleton
There
are many very good books on marketing. Hundreds of them.
But, unfortunately, there is very little good, reliable
information on marketing for professional service
businesses. After all, you are marketing high-end
services to very targeted markets. You can't do mass
advertising. Your budget is limited. You want to market
professionally and with dignity. InfoGuru Marketing is
the ideal marketing approach for your kind of business.
Click
here to purchase
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Become
a Recognized Authority in Your Field
Robert
Bly
A
must read for anyone looking to become the 'go-to
person' in their space. Not only did this book give me
the confidence to actually pursue my dream, it provided
me with valuable insight on proven strategies and
tactics to get started. Without a doubt, Bly truly 'gets
it' and will unleash the 'guru' in you!
Purchase
from Amazon
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Rain
Making
Ford
Harding
Concise
and smoothly written, it delivers essential information
without beating around the bush or leaving out anything
important. Once it is on your shelf, don't let it gather
dust. From strategic advice on which marketing method
may work for you to concrete help on presentations,
fee-setting and client relationships, this is packed
with utility. Many professionals neglect marketing
because the time spent at it isn't directly
"billable." Of course, that's like a farmer
neglecting planting, because it isn't harvesting. The
book is thorough, if not particularly innovative. We
recommend this practical, complete and essential set of
instructions on how to generate clients for your
professional service practice.
Purchase
from Amazon
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Get
Slightly Famous
Steven
Van Yoder
A
unique and instructional business guide to becoming
famous within the context of the business world and
thereby attracting clientele and increasing revenues
through sheer visibility. A wealth of tips, tricks, and
techniques for acquiring and consistently holding media
attention; using speaking engagements to become noticed
by a targeted market; harvesting the full potential of
the Internet; creating ancillary
"info-products" to build public awareness, and
a great deal more, Get Slightly Famous is excellent,
profitable, and highly recommended supplemental reading
for businesspeople and marketers on all scales and
theaters of commerce.
Purchase
from Amazon
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What
Clients Love
Harry
Beckwith
Beckwith's
book is easy to read, full of great ideas and has
excellent examples from successful and not so successful
companies that we all know. He explains why every thing
we do is really a service. Even if we have a product to
sell. And we come to see why every service needs to be
improved if we are to build great companies. He explores
how unusual names get you noticed and remembered. And
more importantly for us today, he explains why the
market is inexorably moving to the rise of invisibles
and intangibles (services
not material products).
Purchase
from Amazon
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The Wellness Revolution
Paul Pilzer
This revolutionary business book shows wellness
professionals and entrepreneurs how to get in on the
ground floor of the booming wellness industry. The
Wellness Revolution is a step-by-step plan that
will help entrepreneurs figure out where they fit in the
industry, learn how to control demand, and how to get
started.
Purchase
from Amazon
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The
Obvious Expert
Elsom
Eldridge
Learn
How To Master a handful of absolutely essential
marketing skills and techniques that will catapult you
to a higher income. Instantly put into use the fastest
and surest ways to make your expertise known to future
clients. Generate huge returns from networking.
Diversify your marketing efforts to create new income
sources. Ingeniously create your most important PR
project - your own. Profit from niche sources. Use
seminars and other educational marketing techniques to
position yourself as The Obvious Expert.
Purchase
from Amazon
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Managing
Time
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Getting
Things Done
David
Allen
Productivity
trainer and consultant David Allen offers a crash course
in basic time management and personal organization.
While Allen's reading is a little stiff, his enthusiasm
for the topic and his passion for systems comes across
loud and clear. Allen's message is concise: Organize
yourself to free your mind for greater pursuits. And
this simple production makes that daunting task seem
possible. It's a quick glimpse at setting goals,
clearing clutter, and staying focused.
Purchase
from Amazon
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The
Time Trap
Alan
Mackenzie
Since
it was first published, The Time Trap, by
internationally known authority Alec Mackenzie, has
indeed become The Classic Book on Time Management,
as proclaimed in its subtitle. Based on the theory that
self-management is the key to handling the time crunch
that we all face, it focuses primarily on Mackenzie's 20
biggest time wasters, such as telephone interruptions,
the inability to say "no," and personal
disorganization, and offers clear step-by-step ways to
combat them. The updated third edition also includes
information on time problems caused by technology,
downsizing, and self-employment.
Purchase
from Amazon
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Brainstorming
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The
On-Purpose Business
Kevin
McCarthy
ARE
YOU MAKING THE MOST OF YOUR CAREER OR BUSINESS? Do you
love your work? Does your job and business truly make
a difference? Are your passion, dreams, and vocation
aligned?
The
On-Purpose Business helps you answer these and other
critical questions. Written in a story format, this
book will help you make the most of your God-given
talent to take your career or business charging to the
next level.
The
principles found in The On-Purpose Business are clear
and easy to apply. What you learn will forever change
your business, career, and life!
Purchase
from Amazon
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Brain
Storm
Jason
R. Rich
Business
people, entrepreneurs, artists, entertainers, parents,
students, teachers, and people from all walks of life
can improve their lives by learning how to brainstorm.
Successfully implementing an idea is what generates
success and results, whether it's a business or
personal challenge. Here is a fun, easy-to-read,
upbeat book designed to help people boost creativity
by learning how to brainstorm and transform their best
ideas into reality. Starting with the basics, this
book discusses the anatomy of ideas and how they're
generated. Focusing on various brainstorming
techniques, it offers step-by-step directions for
using these techniques as an individual or in a group
situation. It helps readers analyze their ideas, pick
out the best ones, and implement those ideas to
produce positive and measurable results.
This book
also features in-depth interviews and profiles of a
handful of well known people whose brainstorming
skills have led them to incredible success.
Purchase
from Amazon
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Create
a Powerful 3 Year Plan
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7 Habits of Highly Effective People
Stephen Covey
The definitive
personal development book, a multi-million seller that
is a compulsory read for my clients.
It’s not an
easy read though, so you will have to put some effort
in.
Purchase
from Amazon
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Your
Best Year Yet!
Jinny
Ditzler
If you are short of
time and want to plan the coming year, Jinny has
written another one of those weekend paperbacks that
will get you started. A 12-month planning process to
go. Easy on the mind and full of light.
Purchase
from Amazon
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Transform
Your Life
Carole Gaskell
Carole is one of the
UK’s leading life coaches. Here we have a template
for personal development; so it's a book that helps
you to decide who you are, what you stand for, and
what you want out of the future. Carole is an
essentially English lady and I like the absence of
Americanisms in her work: no padded shoulders,
Hollywood smile, or self-confessed perfection. This
book is written by a real person for real people—and
the content works!
Purchase
from Amazon
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The
Inner Game of Work
Timothy Galwey
Timothy Galwey is an
intellectual and it is reflected in his writing—a
deep thinker’s book about the psychology of how and
why we go to work. Very thought-provoking.
Purchase
from Amazon
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The
Power of Focus
Jack Canfield, Mark Victor Hansen, Les Hewitt
How to hit your
business, financial, and personal targets with
absolute certainty!
Purchase
from Amazon
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Plan
the Time to Plan
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First
Things First
Stephen R. Covey
Another
book by Stephen Covey of 7
Habits fame, this is the one about how to gain
control of your time. There are also useful sections
on how to create mission statements for your personal
and professional life. A masterpiece that can change
your life forever if you allow it to.
Purchase
from Amazon
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The
8th Habit: From Effectiveness to Greatness
Stephen
R. Covey
Covey’s new book
will transform the way we think about ourselves and
our purpose in life, about our organizations, and
about humankind. Just as The 7 Habits of Highly Effective People helped us focus on
effectiveness, The
8th Habit shows us the way to greatness.
Purchase
from Amazon
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Lead a
Championship Support Team
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Leadership
from the Inside Out
Kevin Cashman
In a sense, this is
Covey’s 7
Habits but written in a lighter style. You see,
Kevin Cashman's philosophy is that leadership is by
example, so the book is about how to sort yourself out
first before you start trying to sort everyone else
out!
Purchase
from Amazon
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Synchronicity:
The Inner Path of Leadership
Joseph Jaworski
Clients have told me
that they either love or hate this book. A true story
of one man’s journey to self-awareness, Joseph
Jaworski was a top attorney, dropped out, and returned
to head one of the world’s biggest companies. It’s
about how his thinking changed. Very good for us
mid-life crisis candidates. I loved it.
Purchase
from Amazon
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Principal
Centered Leadership
Stephen Covey
Another from Stephen
Covey of 7
Habits fame, this time on what type of person you
need to be to lead others and how to do it. As usual
with Covey, you’ll get a migraine reading it but the
effort will be worthwhile.
Purchase
from Amazon
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Shackleton’s
Way
Margot Morrell & Alexandra Shackleton
A fantastic narrative
of Shackleton’s Transantarctic expedition, with
frequent references to the metaphor in business
leadership and team development. This is one of the
best books on leadership I have read.
Purchase
from Amazon
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If
Aristotle Ran General Motors
Tom Morris
Examines the inner
workings of many different kinds of businesses and
shows why companies striving for excellence must take
into consideration the four classic virtues of truth,
beauty, goodness, and unity.
Purchase
from Amazon
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Refine
your Selling Skills
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Swim
with the Sharks Without Being Eaten Alive
Harvey Mackay
This is a book that
teaches salespeople how to develop lifelong
relationships with customers so that issues such as
price become less important. Harvey Mackay bought a
failing envelope company and sold it for millions.
It’s also a book about how to manage salespeople.
Another good buy on cassette tape. A fun read written
by an entertaining man.
Purchase
from Amazon
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Selling
For Dummies
Tom Hopkins
I approached this
book with suspicion. One of the yellow and black
“Dummies” books, so I thought it would wouldn’t
work. It's great! Everything you need to know in a
condensed and fun format. A starter pack for those who
want to develop or rekindle their enthusiasm for
selling.
Purchase
from Amazon
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The
"I Hate Selling" Book
Alan Boress
Written for all those
who think that selling is "beneath" them,
especially professional people! Turns selling from a
stigma into a professional activity.
Purchase
from Amazon
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Selling
the Invisible
Harry Beckwith
I love this little
book that contains numerous pearls of wisdom and
one-liners. If your business sells intangible products
and services, then this is a winner for you. About how
to use language in selling.
Purchase
from Amazon
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Clients
for Life
Jagdish Seth & Andrew Sobel
A wonderful
explanation of how world-class relationships with
customers are constructed and maintained.
Purchase
from Amazon
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Time
to Think
Nancy Kline
This book taught me
how to think more clearly, how to solve problems, and
how to help others. An intellectual book but with a
profound message, it has influenced my development as
a person.
Purchase
from Amazon
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The
Psychology of Sales Call Reluctance:
Earning What
You're Worth in Sales
George W. Dudley, Shannon L. Goodson
This book was so
good, I lent it to a friend and never saw it again, so
I duly ordered a new copy from Amazon a few weeks ago
and reminded myself of the key points, the 12 faces
(ooh, number and verb) of sales call reluctance, how
to realign one’s thoughts, desensitize perceived
threats, and invert fear.
Purchase
from Amazon
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Create a Low-cost
Marketing Engine
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Unlimited
Referrals
Bill Cates
Building your
business through recommendation is the best, most
profitable, way to market, and yet hardly anyone does
it. Why? Lack of systems, self-esteem, and passion
come to mind. Bill Cates has developed a systematic
approach to remove the fear of rejection and get on
with it. Priceless.
Purchase
from Amazon
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Teaming
Up
Paul & Sarah Edwards
I love everything
that Paul and Sarah Edwards publish. This book is
about how to develop strategic alliances to grow your
business at low cost.
Purchase
from Amazon
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Getting
Business to Come to You
Paul & Sarah Edwards
A definitive
encyclopedia of everything you need to know and do to
market a small business. Fabulous book. Compulsory
read for my clients.
Purchase
from Amazon
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Image
Coming Soon
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The
World’s Best-Known Marketing Secret
Ivan Misner
The definitive book
on how to network, written by the founder of Business
Network International. Get out of your shell and tell
the world about what you do!
Purchase
from Amazon
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Get More Referrals
Now!
Bill Cates
The subject of
teaching your clients to recommend others is a
constant topic in my work with both dentists and
clients. Bill Cates writes books for financial
planners and has a world-class coaching practice. His
work is easily transferable to other niche markets and
I would recommend him to you.
Purchase
from Amazon
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Maintain Balance
Between Work, Rest & Play
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The
Artist’s Way
Julia Cameron
This book is becoming
a bestseller. It is a system to put you back in touch
with the nice person that you were before you joined
the rat race. Led me back to poetry after a 20-year
gap. A book to revive your passions in life.
Purchase
from Amazon
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The
Diving-Bell and the Butterfly
Jean Dominique Bauby
Difficult to review.
A short read that will make you count your blessings.
If you ever feel sorry for yourself, read this.
Purchase
from Amazon
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The
Portable Coach
Thomas Leonard
Another book that
clients love or hate, this time from Thomas Leonard,
the father of modern-day coaching. This book is
subtitled “28 principles of attraction” and is a
blueprint for designing a perfect life but beware: It
contains some radical ideas! DO NOT buy the cassettes;
they are poor as Thomas delegated to a studio reader
and they lack his passion.
Purchase
from Amazon
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